"The truth about ageing with grace and beauty is about changing the inner dialogue and looking deep within at your conditioning -- the thoughts you carry. It's not what you are eating, rather, what is eating you.


When you tend to the inner world, you can then step into self-care with a sense of love rather than rebellion. I believe that living, eating, exercising, and loving ourselves alongside the Wisdom of Mother Nature is the only real, life-affirming way to live. Let's love ourselves into great health!


Plus, let's not kid ourselves, although we are what we eat, without learning how to rev up our metabolisms with the 'right' kind of exercise, we will struggle with our weight for life."


~ Karen McCoy, Your Empowerment Coach


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Karen McCoy, 58

Karen McCoy is a fitness professional who understands your needs and desires, firsthand! And she's furious that the fitness industry has failed women and she's blowing the lid off of it!

Are you a woman between 35 - 65 and you know your body and hormones have changed or are changing?


Have you tried countless diets to no avail? Maybe even gained weight and then some afterward? Are you tired of the rollercoaster? Has it taken a toll on your confidence and self-esteem?


Are you fed up that most fitness trainers aren't yet in menopause or have never struggled with their weight, age, or body image but they're giving you advice?


Have you been afraid to train with weights for fear you'll look like a man? And yet, all that cardio and aerobic training aren't helping you lose weight anymore?


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Embarking on a new, healthier, fitness lifestyle can be a bit intimidating so in our first week together, Karen helps you step in with excitement and energy! We set workable results-oriented goals and we envision your new life. We un-learn myths and we step into a new way of thinking and believing! You will be introduced to the simplicity and power of weight training. Yes! Lifting weights!


Plus, we check in with Karen's favourite macronutrient - PROTEIN! It's what the 35+-year-old woman needs to eat more to stay lean, healthy, energized, and sexy!



Week One - Stepping In

Our FALL Best Shape CHALLENGE begins September 13th! CLICK HERE!

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Poor Carbs - they get no love! But we're going to change all that because the truth is if we want to create a strong metabolism, aid weight loss (yes, you read that right!), and craft a shapely, tight physique, we must eat carbohydrates! ​​​​​​​The secret is what carbs, how much of them, and eating them at the right times of day! 


Isn't this actually EXCITING NEWS? And here's why: Without eating carbs you can't rev up your metabolism and you won't be able to keep the weight off long-term! 



ARE YOU 35 OR OLDER?

LISTEN AS KAREN explainS why the fitness industry HAS FAILED yOU.​​​​​​​

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  • Weekly Live Mastermind Class with Karen on Mondays along with the weekly recorded workout/nutrition lesson that arrives in your inbox every Friday: Every Monday, Karen goes live on Zoom and covers the lesson sent out on the Friday before. This gives you a chance to connect with her personally. Ask any question you have. All calls are recorded if you can't attend live (both video and audio versions).


  • Weekly Weight Training Routines you can do at home or the gym: Each week, Karen introduces you to new weight training techniques that will keep pushing your body into a more fit, beautiful, shapely version of you. Learn about supersets, drop sets, double split routines and differences between compound exercises and isolated movements. Muscle by its very existence burns body fat and revs your metabolism. Do not be afraid to sculpt your body. You will NOT look like a man. In fact, it might shock you how beautifully you can shape your body by lifting weights!


  • Karen's Five Healthy Habits e-book: This e-book summarizes our five guiding truths in our Warrior Woman Living manifesto, that keep us on track and moving into our Best Life! It has guided hundreds of women for years, and this manifesto will become the cornerstone of your success, too.


  • Karen's Weekly Grocery Shopping List: Although we all have different food preferences, genetics, cultural backgrounds etc., we do have basic micronutrients that you simply must eat to be in your best shape. The good news: We don't follow any trendy diets or cut out any food group.


  • Karen's Five-Day Metabolism Reset Plan: By leaning into cleaner eating, you will clean your palate and release toxins that will help reset your metabolism.


  • Karen's Lifestyle Checklist: Karen has summarized the entire 10-Week Challenge into a super cool and easy checklist you can use daily to keep yourself on track moving forward.


  • At the end of the 10-Week Best Shape of Your Life Challenge, you'll automatically be enrolled into Karen's popular Warrior Woman Living monthly program that includes continued new weight workouts, nutritional support, live weekly check-ins, and access to our private WW Facebook community, where we share, support, and encourage all of our Warrior Women. At the end of the first free month, you can decide to stay on with Karen for a small monthly fee of only $29.99 Canadian. However, there is no obligation to carry on! YOU decide! 

​​​​​​​Plus, that's not all! When you sign up to the 10-Week Best Shape of Your Life Challenge, you'll receive these amazing Bonus Gifts worth THOUSANDS of dollars​​​​​​!!​​​​​​​​​​​​​​

"As a bestselling author, Master Empowerment Coach, Registered Holistic Nutritionist, and former fitness competitor, I've met many amazing coaches, trainers, authors, and inspirational leaders. When I met Karen McCoy, I instantly realized this woman was in a league of her own; her passion for health and fitness is driven not by vanity or ego - although she looks very much like a world-class fitness competitor and she's 58! 

Karen is a living example of channeling her struggles and feelings of fear and loss into a life-enhancing, productive, empowered, healthy way of living, loving, moving, giving, and receiving. Karen pulls it all together; this course is everything a woman would need to feel physically, emotionally, and spiritually strong! In fact, I'm registered for Karen's next 10-Week Best Shape Challenge and I'm excited!"


– Crystal Andrus Morissette, founder of the S.W.A.T. Institute




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“As a bestselling health author and nutrition and fitness professional, I have never had the need for a personal trainer. Having said this, I would not hesitate to hire Karen McCoy, as she is one of the best trainers in the business – bar none! As a man, hiring Karen is not an option, so if you’re a woman and you want to get in the best shape of your life for the rest of your life, look no further – Karen is your expert of choice!”


– Brad King, fitness expert, bestselling author, formulator

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Who is karen mcCoy?  



After 30+ years in the fitness industry, Karen knows the truth about weight loss, hormones, menopause, and feeling AMAZING, especially after age 35, when things start to change ... and she's BLOWING the lid off the lies that women have been fed.


Karen McCoy, 58, is the Real McCoy!


It doesn't fall lightly on Karen the irony that one of Canada's top fitness coaches/trainers gave birth to a child with a terminal, degenerative, muscle-wasting disease called Duchenne Muscular Dystrophy (DMD). 


Tristan, now 23, has taught Karen so much about living with joy and strength, no matter what we're going through. And although he is losing more and more mobility every day of his life, he "lives" more than most able-bodied people. 


You can image the real reason Karen is so passionate about women taking care of their bodies, maintaining muscle-mass and living a long healthy life!



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Week Three - Eat Fat to Lose Fat

Week Seven - Beautiful Glorious Muscle

Muscle weighs 2 1/2 times more than fat so if you haven't thrown your scale out yet, NOW is the time because as you're losing fat, you're gaining muscle and that means the scale is no longer your friend. However, remember that muscle on your body burns calories, 24/7. 


This week, we focus on our muscles as we find our Zen in the art of 'lifting well'. Karen will show you how to literally meditate as you lift weights to learn how to manage your nervous system ... because that is what runs the show! 


Week Eight - The Heart of the Matter: Spirit​​​​​​​

‘Hang on a second’, you might ask, ‘what’s Spirit got to do with this fitness challenge?’ Well, just about everything! This week, we go beyond workouts and menu planning and look at nourishing your 'spiritual muscle'.


Karen will help you find your inner magic and introduce you to some spiritual laws that will help keep you looking and feeling amazing, including her 'Arms Wide Open' and 'Walking As If" philosophies.  



We all have belief systems and patterns that keep us stuck or sabotaging our goals. These are usually unconscious hand-me-downs from childhood that we need to get to the root of.


As a certified Empowerment Coach, Karen will help you recognize your own self-sabotaging beliefs and learn how to retrain your brain. Karen is amazing at being able to un-earth ‘aha’ moments and to show you why you may not be reaching your highest potential. 



Week Ten - Warrior Woman, YOU!

Most of us were all victims of the low-fat era that convinced us that fat was BAD! This week, we learn that we need to eat fat to lose fat. The secret comes from eating the right fats, at the right time, in the right amount!


We also dive deeper into our weight training! We switch up your training with something called a "Double Split" routine, to keep your muscles progressing, and your metabolism stoked! Your Biofeedback sheet is ready to fill in for a review! Yes! Karen is going to keep you accountable to your goals!



There are so many myths and misconceptions in the fitness industry about metabolism--especially for women over the age of 35. During this class, we take a closer look at 'lies' such as "eating less but snacking in between meals" and "aerobic or intense cardio exercise" will speed your metabolism. NOT TRUE!  Instead, you will learn how to set your metabolism back on track! Plus, Karen offers you an intimate look at her own daily meal plan, as you go deeper into your own metabolic health and inner power! We leave no stone unturned in this Challenge!



Whether you are carnivore or vegan, Karen’s approach honours all eating preferences using her F.R.E.S.H. approach: Eat with the Season! 


Plus this week, you'll get a copy of Karen’s Cookbook, her Food pyramid, and Daily Menu Plans! Most importantly, you'll work towards a more alkaline body that is free from inflammation and pain. Karen will teach you her "don't follow the crowd" concept to living life. Karen's mantra: 'If the majority is doing it, it's a good reason to NOT do it. The majority rarely has it right."   



Week Nine - Your Personal Coach

As we near the end of this challenge, Karen has created a Lifestyle Checklist designed to keep you on track! PLUS, you will automatically be enrolled in our popular Warrior Woman Living (WWL) monthly program for the next 30 days.


​​​​​​​WWL includes new workout routines, weekly check-ins with Karen, along with a wide variety of tips and information. You are in good company with 100+ women who've all completed the 10-Week Challenge and who are supporting and empowering each other because no woman is an island...

Week Four - Rev Your Metabolism

Week Five - Diets​​​​​​​ Don't Work!


Since many of us can remember there has always been a trendy new diet: Fat-Free, Detox, Keto, Paleo, South Beach, Atkins, Intermittent Fasting, Carb Cycling, the list is endless.

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This week, we take an honest look at current trending diets and break them down to help you realize that most are just FAD diets with temporary success. But you're in it for the long-term so you'll be so excited to discover Karen's Warrior Woman Living Eating plan called F.R.E.S.H. 



Week Two - Carbohydrates are Comfort

Week Six - F.R.E.S.H.​​​​​​​


This course normally sells for $997 but we've decided to make it even easier for you to join! ​​​​​​​​​​​​​​​​​​​​​

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Get started for only $497 CDN ~ $374 USD!


Need help? We offer a 2-month payment plan...email us! karen@mccoyfitness.ca

We get started on September 13th, 2019!

Sign up NOW to reserve your seat (our FALL Challenge is our BIGGEST, for sure!!) 



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We get started on June 10th, 2019!

Feel your most confident and healthy Self by summer!



Need help? We offer a 2-month payment plan...email us! karen@mccoyfitness.ca

For How it All Works, GO HERE!